# What’s On Your Billboard?

Source: https://dairycoach.com/whats-on-your-billboard/
Published: 2015-09-23
Author: Tom Wall

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If you were going to rent a billboard to tell everyone about your company, what would it say? In just 5-10 words, what’s the message you want everyone to know about what you do?

What if this billboard wasn’t for your company, but instead… what if it was a billboard for your life and who you are? What few words would you want people to know about you?

The reality is that the way we live is a billboard for who we are. We might say what we believe and talk about what we do, but it’s our everyday actions that truly demonstrate who we are. No, that doesn’t mean anyone is always perfectly good or entirely bad. Far from it.

Fortunately, we can choose and change the message people see on our billboards on a daily basis. Day-by-day, our thoughts become our actions, and our actions become our habits.  Eventually our message takes shape and we create an identity for our business and our lives.

Your life is a billboard for who you are. What does it say about you?
